Advocacy Impact By the Numbers

Last Updated: May 23 2024

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Dr Aziz Bhimani recounts his first-hand experiences inside Gaza

Australian Orthopedic Surgeon and MAA Board member Dr Aziz Bhimani recounts his first-hand experiences inside Gaza after participating in a United Nations humanitarian medical convoy.

Local Media Impact

We kept Gaza in the spotlight during Ramadan, forsaking multiple fundraising opportunities to raise awareness instead. This included signage and other physical marketing distributed in densely populated Sydney suburbs.

Urgent Call for Australia Intervention in Gaza

Our efforts to raise awareness included releasing a critical statement for an urgent call for Australian intervention in Gaza

76th Anniversary of the Nakba

On the solemn 76th anniversary of the Nakba, we reaffirmed our commitment. Our team educated the community via thought-provoking posts on social media, actively participated in a commemorative rally held in Sydney and generated media to amplify the community’s message

…. so far!

Amplifying the Community's Voice

Recognising the pivotal role that local media plays in shaping perceptions and influencing change, we have invested in supporting community-run social media platforms. By employing dedicated resources, we aim to elevate the voices that resonate most closely with the issues at hand.

Solidarity with Student Encampments

We have actively supported student encampments dedicated to raising awareness and driving change for Gaza. Our support includes material support, volunteer efforts, and crucial assistance with media to amplify their voices and impact. Through these actions, we not only bolster the students’ initiatives but also ensure that their message resonates widely, gaining attention and support from the global community.

Ongoing Social Campaigns

We have an ongoing commitment to raising awareness on the plight of Gazans across all of our channels. Our social media campaigns are designed to educate, engage, and mobilise our global audience. These efforts are backed by data-driven strategies to maximise impact and reach, effectively turning awareness into action.

…. and growing! 

Local Events

We’ve advocated for Palestine at this year’s Multicultural Eid Festival, the annual Australia Bangladesh Business Council Iftar and the upcoming Artists for Palestine fundraising exhibition

Sorrow and fury:

A letter from American rabbis to President Biden

We amplified the voices of Jewish clergy with a poignant and impactful letter to President Biden addressing a moral crisis. 

Global Media Impact

Full-page advertisements in the New York Times and the San Francisco Chronicle, alongside digital campaigns, dramatically increased awareness.

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A message from holocaust survivor to Joe Biden

We supported the development and promotion of videos featuring Holocaust survivors and their dependents calling for a ceasefire and an end to the genocide, which reached over 2 million people, underscoring the human impact of the crisis.

Legal and Advocacy Milestones

Support for crucial court cases and the continued campaign for a ceasefire have kept Gaza’s humanitarian needs in the spotlight and engaged the public meaningfully. The advocacy work has prompted extensive media coverage, from The New York Times to Democracy Now, bringing the situation in Gaza to the forefront of global consciousness.

Mobilising Communities

In the United States, actions were not confined to the digital realm. Vigils and city proclamations in six cities highlighted local support for the cause, demonstrating the widespread concern and solidarity with Gaza.

Download Summary Reports

Periodic overviews of our work in PDF form

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